The gifting journal
Prepare logo artwork for a clear, consistent result
Build a useful artwork pack, agree the printable area and approve the proof before your branded gift enters production.
Updated

A useful artwork pack gives the production team an unambiguous reference. Before requesting a quotation, gather the logo, the intended product and the quantity. Tell us where the gift will be used so that the proposed decoration can be considered alongside the item's everyday function.
Start with the original file
Send the original vector artwork when it is available. Keep an editable copy and include a version with lettering converted to outlines, together with a reference image. If you only have a photograph or a small web image, say so early; whether it can be used must be reviewed.
Define layout and colours
Identify the exact logo version, any slogan and the required placement. Provide colour references if your brand uses them, and distinguish a target colour from an exact-match requirement. Screen previews are useful for layout, but they cannot establish the finished colour or appearance of every material.
Check size on the item
Specify the desired print width or height and leave room for seams, curves, handles and closures. Fine lettering may need to be simplified at small sizes. Ask for the available decoration area for the chosen item; a large flat tote and a narrow pen require different layouts.
Review a proof and sample
Check spelling, punctuation, orientation, dimensions and all sides shown on the proof. If physical appearance or fit is important, agree whether a sample is needed and which details it represents. A sample without your decoration does not approve your logo's finished size, colour or positioning.
Approve one named version
Keep the approved file and proof under one version name, with the approver and date recorded. Collect internal feedback before approval and identify any later change clearly. Confirm how a revision affects cost and timing before work continues, especially when a delivery date has already been agreed.

